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Affilired y sus redes de afiliación

Affilired trabaja con algunas de las mejores redes de afiliación a nivel global.

Antes de hablar de redes, es conveniente partir de la base y recordar qué es el marketing de afiliación y cuáles son sus actores. El marketing de afiliación es tanto una estrategia de marketing digital como un modo de monetización. Se trata de una relación win to win entre anunciantes y publishers, en la que los publishers se encargan de promocionar en su sitio web los productos o servicios del anunciante, a cambio de una comisión por cada venta.

En todo este proceso, las redes de afiliación son una parte esencial del marketing de afiliación, ya que son las plataformas que actuan como intermediarias entre las campañas de los anunciantes y los publishers ávidos de promocionar programas que les permitan ganar un dinero extra. Asimismo, también es necesario destacar el papel que tiene la agencia en este proceso, ya que facilita, simplifica y optimiza el trabajo del anunciante.

Ahora que tenemos claro qué son y qué papel desempeñan, es momento de entrar en materia y conocer qué características tienen cada una de las redes de afiliación con las que trabajamos.

TRADETRACKER

Es una red de afiliación holandesa fundada en 2007, actualmente cuenta con 24 oficinas en 15 países. Tiene la cobertura más amplia de Europa y es la única red occidental que trabaja en EMEA (Europa, Oriente Medio y África).

Características:

  • Cuenta con más de 5.500 programas activos.
  • Sectores: viajes, servicios, telecomunicaciones, shopping, finanzas.

Por qué nos gusta: es una de las primeras redes en plantear todo un API de servicios donde se permite gestionar todo el contenido de forma automática (ventas, ofertas y cupones, afiliados). Esto nos ha permitido optimizar todas las operaciones de Affilired con sus diferentes redes. Además cada país tiene un account manager que nos comunica la evolución de cada programa.

AWIN

Surge en 2017 de la fusión de Zanox y Affiliate Window. Gracias a esta unificación, Awin se consolidó como red global, fortaleciéndose en Europa y en EE.UU gracias a la adquisición de ShareASale en el mismo año.

Características:

  • Más de 200.000 publishers.
  • 29.500 anunciantes.
  • Opera en 180 países.
  • Sectores: retail, telecomunicaciones, viajes y finanzas.

Cuenta con 15 oficinas, incluyendo las de ShareASale, ubicadas en las ciudades más importantes del mundo. En el último año ha generado 15.6 millons de revenue para sus anunciantes y 694 millones de euros para los publishers.

Por qué nos gusta: por su organización y experiencia en el mundo de la afiliación. Ofrece muchos contenidos extra como novedades en el mundo de la afiliación que son de interés tanto para publishers como para anunciantes/agencia. Destaca además por la presencia de account managers altamente cualificados y por ofrecer un sistema de reporte muy bien definido.

SHAREASALE

Fundada en el año 2000, ShareASale es la red de afiliación más popular de EE.UU. En 2017 fue adquirida por Awin Group, creando grandes beneficios para ambas compañías al ofrecer mayores y mejores soluciones para anunciantes y publishers en función de sus necesidades.

Características:

  • Cuenta con 4.500 anunciantes.
  • Cerca de 100.000 publishers que generan cerda de 12 millones de transacciones al año.
  • Sectores: 40 categorías diferentes entre las que se encuentra la industria turística, retail, automoción, arte, música…

Por qué nos gusta: ShareASale nació siendo el paradigma de una red totalmente automatizada y con la menor intervención humana posible, siendo una plataforma perfectamente estudiada para las exigencias de publishers, anunciantes y agencias. Desde su inicio ya presentaba todo un API de servicios donde se permitía gestionar todo el contenido de forma automática. Esto nos ha permitido optimizar todas las operaciones de Affilired en sus diferentes redes.

WEBGAINS

Es una red de afiliación global que está en funcionamiento desde 2005 con 6 oficinas en España, Francia, Alemania, Reino Unido y EE.UU.

Características:

  • Cuenta con 1.800 anunciantes.
  • 250.000 publishers.
  • Vende en 230 países.
  • Sectores: deporte, estilo de vida, viajes y ocio, gadgets y fintech.

Por qué nos gusta: por la atención personalizada de los account manager y por su rápida evolución. Ha ampliado su API de servicios permitiendo gestionar todo el contenido de forma automática (ventas, ofertas y cupones, afiliados). Esto nos permite optimizar todas las operaciones de Affilired y poder gestionar de forma automática más programas.

CHINESEAN.COM

Fundada en 2007, es la única red de afiliación China que ofrece una cobertura completa en toda la región de China. Es la mejor opción para todas aquellas empresas que quieren expandir su negocio en este país.

Características:

  • Son pioneros del marketing de resultados en Hong Kong.
  • Sectores: más de 30 categorías entre las que se encuentra el sector viajes, retail, lujo, deportes, mascotas, arte…

Por qué nos gusta: Por su presencia y experiencia en uno de los mercados más complejos en el campo de la afiliación.

GLOPSS

Es la red de afiliación especializada en la región de Asia Pacífico. Incluye China, Tailandia, Corea del Sur, Indonesia, Japón, Australia y SEA.

Características:

  • Tiene un alcance global de 11 territorios.
  • Sectores: viajes, retail, sanidad, gaming, tecnología, entre otros.
  • Trabaja con los publishers más relevantes de APAC.

Aunque trabajan con diversos sectores, esta red está especializada en el sector turístico. Promociona tanto cadenas hoteleras como hoteles independientes, aerolíneas, ferry’s, cruceros, experiencias…

Por qué nos gusta: aunque es una de las redes más jóvenes, ha sabido evolucionar muy rápidamente en un mercado en constante expansión como es el mercado Asiático.
Destaca también por la fluida comunicación que tenemos con los account manager.

PorAffiliRed

Our news

The Affilired Affiliate Networks

Affilired works with some of the best global affiliate networks.

However, before moving on to the networks, it is perhaps a good idea to start with some basics to remind ourselves just what affiliate marketing is, and who are its key players. Affiliate marketing is both a digital marketing strategy and a monetization mechanism. It promotes a win-win relationship between advertisers and publishers, whereby publishers are responsible for promoting on their website the advertiser’s products or services, in exchange for a commission for each sale.

Affiliate networks play an essential part throughout the whole process, they are the platforms that act as intermediaries between the advertiser’s campaigns and the publishers who promote programs in order to earn extra money. It is also important to highlight the role that the affiliate agency plays this process, since it facilitates, simplifies and optimizes the work of the advertiser.

Now that we are clear about what they are, and what role they play, it is time to move on to the matter on hand and learn about the features of those affiliate networks with which Affilired works.

TRADETRACKER

A Dutch dealership network founded in 2007, with the broadest coverage in Europe, it currently has 24 offices in 15 countries. It’s also the only Western network working in EMEA (Europe, the Middle East and Africa).

Features:

  • More than 5.500 active programs.
  • Sectors: travel, services, telecommunications, shopping, finance.

Why do we like it? It is one of the first networks to set up an entire service API where it is possible to manage all the content automatically (sales, offers and coupons, affiliates). This has allowed us to optimize all Affilired operations with their different networks. In addition, each country has a dedicated account manager who follows the evolution of each program.

AWIN

It emerged in 2017 from the union of Zanox and Affiliate Window. Thanks to this merger, Awin consolidated itself as a global network, strengthening its position in Europe and due to its acquisition of ShareASale in the same year, it also strengthened its position in the USA as well.

Features:

  • More than 200.000 publishers.
  • 29.500 advertisers.
  • Operations in 180 countries.
  • Sectors: retail, telecommunications, travel and finance.

It has 15 offices, including those of ShareASale, located in the most important cities in the world. Last year, it generated 15.6 million Euros in revenue for its advertisers and 694 million Euro in revenue for its publishers.

Why do we like it? For its organization and experience in the world of affiliates. It offers a lot of extra content like current news relating to the world of affiliates, of interest to both publishers and advertisers/agency. It also stands out because of the presence of its highly qualified account managers as well as offering a very well-defined reporting system.

SHAREASALE

Founded in 2000, ShareASale is the most popular US affiliate network. In 2017 it was acquired by Awin Group, creating great benefits for both companies, the merged ensured is can offer bigger and better solutions for advertisers and publishers based on their individual needs.

Features:

  • 4.500 advertisers.
  • Nearly 100.000 publishers that generate almost 12 million transactions per year.
  • Sectors: 40 different categories among which are tourism, retail, automotive, art, music…

Why do we like it? ShareASale was conceived to be a fully automated network with the least possible human intervention, a platform perfectly designed to meet the demands of publishers, advertisers and agencies. From the very beginning, it had a full-service API, where it was possible to manage all the content automatically, this has allowed us to optimize all Affilired operations in their different networks.

WEBGAINS

A global affiliate network that has been in operation since 2005 with 6 offices in Spain, France, Germany, the United Kingdom and the USA.

Features:

  • 1.800 advertisers.
  • 250.000 publishers.
  • Sold in 230 countries.
  • Sectors: sport, lifestyle, travel and leisure, gadgets and fintech.

Why do we like it? For the personalized attention of their account managers and for its rapid evolution. It has expanded its API services, allowing all the content to be managed automatically (sales, offers and coupons, affiliates) thus allowing us to optimize all Affilired operations and automatically manage many more programs.

CHINESEAN.COM

Founded in 2007, it is the only Chinese affiliate network that offers complete coverage throughout the entire Chinese region. It is the best option for all those companies wanting to expand their business in China.

Features:

  • They are the pioneers of performance marketing in Hong Kong.
  • Sectors: more than 30 categories among which are travel, retail, luxury, sports, pets, art…

Why do we like it? Because of its presence and experience in one of the most complex markets in the field of affiliation: the Chinese market.

GLOPSS

An affiliate network that specializes in the Asia Pacific region: China, Thailand, South Korea, Indonesia, Japan, Australia and SEA.

Features:

  • A global reach of 11 territories.
  • Sectors: travel, retail, health, gaming, technology, among others.
  • Works with the most relevant publishers in APAC.

Although they work with different sectors, this network specializes in the tourism sector. Promoting both hotel chains and independent hotels, airlines, ferries, cruises, experiences…

Why do we like it? Although it is one of the youngest networks, it has been able to evolve very quickly in a constantly expanding market such as the one offered by Asia.
It also stands out for the fluid communication we have with its Account Managers.

PorAffiliRed

Advertisers

Trade Tracker MENA

Advertisers can now be promoted in MENA countries!

As we announced just last week, AffiliRed is now ready to launch travel programs through TradeTracker MENA. This new integration will give our Travel advertisers coverage in the Middle East and North Africa region, making possible the potential growth of direct sales generated from these countries.

We begin this exciting partnership with TradeTracker MENA by launching the following campaigns: Anantara Hotels & Resorts, Millennium Hotels and Resorts and Jet Airways.

The particularity of launching programs through this network is that it is not imperative to have the website in Arabic (although it is a plus). However it is necessary that the web is in English and it is better to provide promotional tools and offers for this specific market in order to attract publishers from these countries, who will take care of promoting your brand among their users.

If you want to know more about TradeTracker MENA, don’t hesitate and ask your AffiliRed Account Manager.

PorAffiliRed

Publishers

Trade Tracker Poland

This week AffiliRed has launched new travel programs to cover this emerging market.

AffiliRed is always on the lookout for new possibilities and new opportunities within the affiliate market. After several months of analysing our data, we have identified a clear trend in the increase of online bookings coming from Poland. According to our data, the preferred destinations are Canary Islands (Spain), Italy and Croatia. We think that this trend will continue to rise and therefore have decided to go live on TradeTracker Poland affiliate network.

We start off our partnership with TradeTracker Poland by launching the programs of Lopesan and Agoda which are already live in the network. These are the first two programs of many more to come.

TradeTracker is one of AffiliRed’s preferred European affiliate networks. Why? Well, there are several reasons for this: it is a network that gives us the possibility to launch campaigns by country and its integration with our platform is optimal, something that is reflected in the good results obtained by each of the campaigns launched in the different trade tracker networks in Europe.

And coming soon we will be launching new programs in TradeTracker MENA (The Middle East and North Africa). The launch of travel programs in this geographical area will give us the opportunity to finally cover these countries which have great sales potential through the quality partner that TradeTracker is.

 

PorAffiliRed

Afiliados

Trade Tracker Polonia.

Nueva oportunidad para incrementar las ventas en este mercado emergente.

Tras varios meses de análisis, AffiliRed ha identificado una clara tendencia en el incremento de reservas online por parte de los usuarios procedentes de Polonia. Según nuestros datos, los destinos favoritos de éstos son Islas Canarias (España), Italia y Croacia. Consideramos que esta tendencia irá en alza y por ello hemos decidido integrarnos con la red de afiliación Trade Tracker Polonia.

Inauguramos la colaboración con Trade Tracker Polonia lanzando los programas de Lopesan y Ágoda ya activos en la red.
Son los primeros pero no los últimos, ya que próximamente lanzaremos nuevos programas afines a este mercado. ¡Estad atentos!

Trade Tracker es una de las redes de afiliación preferente en territorio europeo dadas las posibilidades que ofrecen de abrir programas por país. Además, tras años de colaboración,su integración con nuestra plataforma es óptima, algo que se ve reflejado en los buenos resultados obtenidos con cada una de las campañas lanzadas en esta red.

Y próximamente llegará el turno de Trade Tracker MENA (Medio Oriente y Norte de África). El lanzamiento de programas en este área geográfica supondrá el poder cubrir por fin una serie de países con gran potencial a través de una red de afiliación de calidad.

PorAffiliRed

Publishers,Our news



This week all Trade Tracker Spain publsihers are invited to join a brand new program, as Ferrer Hotels Affiliate Program is already live.

Introducing a Hotel Chain offering all publishers 5 properties located in some of the most popular tourist destinations in the island of Majorca (Spain) such as Port of Alcudia, Ca’n Picafort or Cala Bona. All the hotels follow the «Fresh & Friendly» concept and have focused in offering sports-oriented hotels.

These are some key selling points of the Ferrer Hotels Affiliate Program:

  • No seasonality sales. Hotels remain open 10 months/year.
  • Sports Hotels specialists.
  • Website available in Spanish, English, German, French, Italian & Russian.
  • Set of banners in multiple languages and in constant rotation.
  • 6% commission over validated sales (average basket £554).

This is a great program for those publishers wanting to incorporate to their website fresh offers suitable to multiple markets.

Join the Ferrer Hotels Affiliate Program now and start earning commissions before the Summer Season is here!

PorAffiliRed