Introducing first-party cookies and cross-device tracking.
What’s it all about?
On the one hand, we have introduced first-party cookies to improve affiliate traffic measuring, keeping us up to date with the industry’s latest trends. This allows us to be much more precise in terms of obtaining information, in order to avoid losing data.
On the other hand, we have also developed a multi-device or cross device tracking with a deterministic function. The purpose of these upgrades is to offer you a transparent environment, able to create connections between different devices. These connections enable us to know when a user has interacted with your website using one of our links, at what time and on what device was the purchase made. All within a predetermined time interval.
Why have we done it?
The project arises in response to new trends regarding third-party cookies, where browsers like Safari have implemented new policies regarding this, and also, with the aim of adapting to the new multi-device user paradigm.
Only with the correct data can we analyse, understand and correctly assign the values of our campaigns.
Esta web utiliza cookies propias y de terceros para mejorar tu experiencia de navegación y para elaborar información estadística. Aceptando su uso das consentimiento a nuestras cookies según nuestra Política de Cookies. Más información sobre nuestras cookies aquí. AceptarRechazar
Privacy & Cookies Policy
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.