2025-09-30

Black Friday was born as a key date for retail, but in recent years, travel has become one of its biggest players. Today, hotels, airlines, car rentals, and theme parks leverage this event not only to boost immediate bookings but also to capture new customers and fill low-demand periods. The shift in traveler behavior Consumers...

2019-11-05

With Black Friday fast approaching, every sector is watching their markets closely to try and predict what will happen this season. The unstoppable growth of this phenomenon means that expectations are always high, but a few uncertainties still remain, Black Friday doesn’t perform as strongly in all countries, nor do all sectors benefit the same...