Portugal’s leading hotel company has developed a fresher and modern corporate image. Today we unveil the new logo of Pestana Hotels Group and the update of their brand description. A fresher and renewed brand image which we are sure it will give the final nudge to turn your promotional efforts into sales! Pestana has categorized...
Read MoreIt is the consumer´s nature to look for the cheapest price or the so-called “bargains”, One only has to think back to the times when everyone would wait...
Read MoreMulti attribution, the big challenge for e-commerce. One of the most complex tasks facing an e-commerce professional is the development a complete attribution model capable of measuring and optimizing conversions. Many of us have invested considerable amount of time and money in the pursuit of finding the most effective way of measuring the contributions of...
Read MoreWhat we need to remember is that affiliate marketing is based upon a relationship where everyone is a winner: the advertiser as well as the affiliate.
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